Why pay instead of using a free site?
BizNewsSelect.Com is a premium Media Release service.
There are hundreds of free press release services on the web - so why do you charge?
The answer is simple: by using BizNewsSelect.Com you avoid your clients' releases being crowded out of the market by excessive "noise."
Free release sites often are full of poorly crafted media releases that affects the credibility of the site, and therefore of the releases that appear there.
- But BizNewsSelect.Com only permits PR publication by PR professionals in private practice or in credible public businesses. And we have publishing guidelines to enhance the effectiveness of your media release.
Free release sites often get vast numbers of automated visits (bots), promoting them into artificially high rankings in search engines. Many of those releases are then simply re-published on websites that have no purpose but to attach your release to their "context-driven" advertising.
- BizNewsSelect.Com is part of The Chief Officers' Network, already a high-ranking site according to Alexa.Com and visited for its original content across a wide range of industries and around the world. Media release publishers can choose to publish their release in either www.chiefofficers.net for senior officers across the commercial spectrum or www.bankinginsurancesecurities.com, our specialist financial sector platform.
Free release sites often publish your releases with competitors' advertisements appearing on the same page.
- They have to earn revenue from somewhere, and if it's not from charging you, then it's almost certainly from some "click-through" advertising scheme - the most common of which "read" your page to find "keywords" and then publish advertisements from advertisers who have paid to be associated with those keywords. Your own advertisement may appear - something of a waste of money because you pay every time someone clicks on it. But your competitors may have bid on keywords that you use in your releases. We have no objection to this style of advertising and we use it on some parts of our sites. However, BizNewsSelect.Com will never place any advertising on a page carrying your paid-for press release. Guaranteed.
Free release sites often carry fraudulent releases relating to e.g. fictitious jobs, pump-and-dump share manipulation schemes, get-rich-quick scams and more.
- BizNewsSelect.Com is choosy: you won't find any of those types of fraudulent conduct because we have total control over whether a release is published.
Free release sites often carry advertisements masquerading as media releases
- BizNewsSelect.Com's dual-approvals system (publisher and release) means that only news-worthy releases get published. So an exhortation to "buy now" simply won't get through.
Free release sites often don't honour embargoes.
- BizNewsSelect.Com's systems mean that we will not pre-publish a release. But we have some pipeline developments that will give you even greater control over who sees your release and when.
Free press release sites are often consumer orientated
BizNewsSelect.Com is housed within The Chief Officers Network at www.chiefofficers.net. The Chief Officers' Network is a B2B community. So we expect most releases that appear on BizNewsSelect.Com to be business-to-business related. But Chief Officers are consumers, too. They buy cars, jewellery and they go to restaurants, the theatre and read books. And we have addressed the cross-over problem - in addition to a general index, we also have industry specific indices - a very effective filter. And with exposure to the financial sector at www.bankinginsurancesecurities.com, you can accurately target those in specific parts of that sector.
Free press release sites are often teasers for other services
BizNewsSelect.Com does not try to sell you an approvals or re-writing service. If the release meets the publishing guidelines, then we publish it. How you get your message across is a matter for you. We offer a few hints (mainly to help get your release better noticed by search engines, and to improve its chances in a global medium by not appearing to be parochial, but let's face it you are the PR professional.
Yes, but free press release services are, well, free.
Indeed, they are. But in the great scheme of things, our pricing structure is such that it's cheaper than advertising, and it's cheaper than sending out millions of faxes and phoning millions of journalists. And it's more credible than most free services. So you can use BizNewsSelect.Com and save money. That's better than free.
Register now, and get ready to begin to add your relases to BizNewsSelect at www.chiefofficers.net or www.bankinginsurancesecurities.com